Spotify.

Automated, large scale creative asset production for the pioneer in music streaming.

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Summary.

With a global market and a test-driven approach, Spotify has a huge production need. We implemented a massive scale automated production program covering 70+ markets and all digital channels. We call it “The Machine”.

How do you end up with 14,280 deliverables in one campaign? 17 formats x 3 copy variations x 4 designs x 70 markets. Delivered in less than a month.

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This is the same template rendered with different inputs (copy text, album art, colors, and language).

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Best in class creative quality.

Templates and animations are custom built for every campaign with that famous Bannerboy touch. Our proprietary text rendering engine makes sure typography looks like a designer made it, not like data in a textfield.

The Machine supports any output format including hi-res video for Digital Out of Home.

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Campaigns.

Over the years we've also created a ton of stand-alone campaigns for things like artist launches, platform partnerships, podcasts, you name it. Below are a few of our favorites.

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Quote.

"You guys are so consistently the best. Thanks so much!"

Lauren Nevitt

Senior Campaign Manager

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